December 12, 2026 | 10:00–11:00 | Online
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Exporting to Europe? Your website, packaging or marketing materials may already contain environmental claims that no longer meet EU requirements.
The new EU rules on green claims affect how companies can use terms such as “green,” “eco-friendly” and “carbon neutral,” as well as sustainability labels and claims about product durability. For Israeli exporters, getting it wrong can create a real compliance and market-access risk.
Join us for a focused one-hour webinar on what has changed, where Israeli exporters are exposed, and what companies should check now.
Irma Kuperman-Davar, Executive Director, Israel-Sweden Chamber of Commerce: ESG challenges facing Israeli exporters doing business in Europe.
Dr. Tzipi Isser-Itzik, Partner, TII LAW: the new EU Directive, legal requirements and implications for exporters.
Avi Blau, CEO, Circularity: real-world examples of claims that require correction and practical strategies for compliance.
Initiated by Avi Blau, Circularity, in cooperation with TII LAW and the Israel-Sweden Chamber of Commerce.
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